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A former GameStop exec thought building its Steam competitor would be his 'forever job,' but the retailer bet the house on digital distribution being 'a passing phase'

Former GameStop executive Larry Kuperman discussed Impulse, the retailer's failed attempt to compete with Steam, during a Game Developers Conference interview. Kuperman, who later worked at Nightdive Studios, detailed the challenges of building the digital distribution platform, which was ultimately shut down in 2014. The article also touches on GameStop's recent business struggles and the broader shift towards digital game sales.

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