As its 'we can change' campaign continues, Xbox unveils new logo, and it's an intentional blast from the past
Xbox has unveiled a redesigned logo as part of its ongoing 'we can change' campaign, featuring a vibrant green reminiscent of the original 2001 logo. New CEO Asha Sharma is implementing significant changes, including a new marketing strategy and a focus on 'great games' and the 'future of play'.
- Entities
- Topic: Marketing
- Company: Xbox
- Person: Matt Booty
- Person: Asha Sharma
- Topic: Branding
- Topic: Console Gaming
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