Game Companies Could Learn Wrong Lessons From GTA 6’s $80 Price, Analyst Says
Industry analyst Rhys Elliott of Ampere Analytics suggests that publishers might misinterpret Grand Theft Auto 6's $80 price point as a universal green light for all AAA games. He argues the correct lesson is to maintain a $70 base price and offer premium editions with extras, rather than universally increasing prices, especially as living costs rise and console prices increase.
Gamespot
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