GenAI In Games? Most Players Just Don't Care, Study Finds
A recent study indicates that the majority of video game players are indifferent to the use of generative AI in game development, with only a vocal minority expressing strong opposition. While sentiment against AI is growing, with over 25% of players less likely to purchase games using it, many remain neutral or unsure. Developers, however, perceive generative AI as a significant threat to the industry.
- Entities
- Company: Pearl Abyss
- Company: Sandfall Interactive
- Game: Crimson Desert
- Person: Strauss Zelnick
- Company: Take-Two Interactive
- Game: Expedition 33
- Game: Grand Theft Auto 6
- Company: Embark Studios
- Game: Arc Raiders
- Topic: Game Development
- Company: Rockstar Games
- Topic: Generative AI
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