GTA 6 Marketing Is Taking Place On “Virtually Every Social Media Outlet On Earth”
Take-Two Interactive CEO Strauss Zelnick stated that marketing for Grand Theft Auto 6 is extensive, utilizing "virtually every social media outlet on Earth," including a unique partnership with Netflix for an extended trailer reveal. This strategy, orchestrated by Rockstar Games, has also sparked discussions about potential server strain and the ethics of paywalled game content.
- Entities
- Person: Strauss Zelnick
- Topic: Marketing
- Company: Take-Two Interactive
- Company: Netflix
- Topic: Video Game Trailer
- Game: Grand Theft Auto 6
- Company: Rockstar Games
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