Highguard's high-profile mistakes should be a lesson for other developers | Opinion
The article analyzes the significant missteps made by Wildlight Entertainment with their hero shooter Highguard, including a muddled pitch, a risky shadow-drop strategy, and a poor launch state, leading to layoffs. It argues that while the game faced criticism, much of the vitriol was disproportionate and highlights the challenges of launching live service games in a competitive market, drawing parallels to the failure of Concord.
- Entities
- Game: Apex Legends
- Company: Sony
- Company: Activision
- Company: EA
- Topic: Marketing
- Game: Concord
- Topic: Game Development
- Topic: Live Service Games
- Company: Wildlight Entertainment
- Game: Highguard
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