How have things been going at Rovio since it was bought by Sega?
Rovio's creative officer Ben Mattes discusses the company's integration into Sega following its acquisition in 2023. Despite a significant financial writedown by Sega, Mattes emphasizes Rovio's value as a mobile-first, transmedia company aiming to elevate the Angry Birds IP to the same level as Sega's Sonic franchise. Collaboration between the companies is ongoing, with examples like Angry Birds characters appearing in Sonic Racing: CrossWorlds.
- Entities
- Person: Haruki Satomi
- Company: SEGA
- Person: Stephane D'Astous
- Game: Sonic
- Company: Relic Entertainment
- Game: The Angry Birds Movie 3
- Topic: Transmedia Storytelling
- Topic: Mobile Gaming
- Person: Ben Mattes
- Company: Embracer Group
- Person: Romain de Waubert de Genlis
- Company: Square Enix
- Company: Amplitude Studios
- Company: Rovio
- Game: Angry Birds
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