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Interview: While GDC falters, Gamescom goes from strength to strength

Tim Endres of Koelnmesse and Stefan Heikhaus of Game discuss the growth of Gamescom, its integration of Devcom and Biz platforms, and its role in shaping public and policymaker perceptions of video games. They also touch upon the success of Gamescom Latam and Gamescom Asia, highlighting the challenges and strategies involved in expanding the Gamescom brand globally.

Games IndustryArticle tone: Positive
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