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Riot embraces generative AI, as it targets "wild and weird" player experiences

Riot Games is expanding its use of generative AI, appointing Brendan Mulligan as Head of Experiential AI to create innovative player experiences. Despite past fan criticism, Mulligan aims to explore 'wild and weird' AI-enabled games, potentially impacting titles like League of Legends and Valorant, while assuring that AI integration will focus on genuine player benefit rather than investor profit.

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