S&box plans to go free-to-play and embrace human curation saying "Netflix for games doesn't work"
Facepunch Studios is shifting its s&box platform to a free-to-play model and will focus on human curation rather than an AI-driven approach to game discovery. Founder Garry Newman acknowledged the platform's struggles with retention and user reception, stating that a 'Netflix for games' model is not effective. The company is also moving towards the Steam Workshop for content distribution and implementing a stricter approval system for games.
- Entities
- Topic: Game Discovery
- Company: Valve
- Topic: Game Curation
- Game: s&box
- Platform: PC
- Platform: Steam
- Game: Garry's Mod
- Person: Garry Newman
- Topic: Free-to-Play
- Company: Facepunch Studios
This article was reported and published by gamesindustry.biz. feed.gg links to it as part of a story cluster — full text, images and rights remain with the publisher.