Sony may be testing dynamic pricing on the PlayStation Store
Sony is reportedly experimenting with dynamic pricing on the PlayStation Store, showing different prices for the same game to different users. This experiment, which began in late 2025, has been observed on over 150 games and appears to offer varied discounts rather than raising prices above retail. While not officially confirmed by Sony, the practice has been noted by users and pricing trackers.
Digital Trends
- Entities
- Dynamic Pricing
- Sony
- Assassin's Creed: Unity
- Nintendo Switch
- PC
- Digital Economy
- PlayStation 6
- PlayStation Store
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