Stellar Blade boss completely misses the point of why people are upset with Blood Rain's AI slop video: 'The…
ShiftUp CEO Hyung Tae Kim addressed backlash over the AI-generated marketing video for Stellar Blade: Blood Rain, stating that the character Evie was created by artists and AI only rendered her. The article argues that the extensive use of AI in other aspects of the video, including the song, undermines the game's image and cheapens the overall presentation, despite the company's talented composers and artists.
- Entities
- Topic: Game Marketing
- Game: Stellar Blade: Blood Rain
- Company: Shift Up
- Game: Goddess of Victory: Nikke
- Person: Hyung-Tae Kim
- Topic: Generative AI
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