Take-Two CEO defends timed Netflix exclusive GTA 6 extended look, says it's 'part of Rockstar Games'…
Take-Two Interactive CEO Strauss Zelnick defended the decision to make the Grand Theft Auto 6 extended look video a timed exclusive on Netflix, calling it a 'first-of-its-kind partnership' and a 'great marketing partner'. He noted that the content will be available on YouTube six hours later. Grand Theft Auto 6 is set to launch on November 19 for PlayStation 5, Xbox Series X, and Xbox Series S.
- Entities
- Person: Strauss Zelnick
- Company: Take-Two Interactive
- Company: Netflix
- Game: Grand Theft Auto 6
- Topic: Timed Exclusivity
- Platform: PlayStation 5
- Platform: Xbox Series X
- Platform: Xbox Series S
- Company: Rockstar Games
- Topic: Marketing Strategy
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