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The big Strauss Zelnick interview: GTA, AI, Roblox and building the biggest entertainment company in the world

Take-Two Interactive CEO Strauss Zelnick discussed the company's strategy regarding Grand Theft Auto 6, artificial intelligence, and mobile gaming. He emphasized that technology enables human creativity rather than replacing jobs and highlighted Take-Two's goal to become the biggest entertainment company on Earth, leveraging its strong PC, console, and mobile presence.

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