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"Unless you're Nintendo," developers should never price games over $70, expert says, even though pricey…

Video game sales expert Tom Kaczmarczyk argues that most developers should avoid pricing games at $70, with Nintendo being a notable exception due to its closed ecosystem. He suggests that while more expensive games may initially seem profitable, they rarely outcompete Steam sales for other developers. Kaczmarczyk advises pricing games expensively but planning for significant early discounts to generate revenue.

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