Skip to content
feed.gg
Company698 articles

Activision Blizzard

Activision Blizzard business and news from across the web.

Latest coverage

newest first, grouped by day
Massively OverpoweredNegative

Epic Games’ Tim Sweeney is trying to reinvent the metaverse (again) without calling it that

Epic Games CEO Tim Sweeney is discussing new technologies for massively multiplayer online games, aiming to support millions of concurrent players without complex programming. He also addresses industry challenges like high AAA development costs and player retention in live service games, proposing solutions involving cross-game social links and asset ownership, potentially utilizing blockchain technology.

My Nintendo NewsPositive

Xbox CEO says Call of Duty is bigger than the Marvel Cinematic Universe

Xbox CEO Phil Spencer stated that the Call of Duty franchise is more popular than the Marvel Cinematic Universe. He also confirmed that the next Call of Duty title will be released on the Nintendo Switch 2, highlighting Xbox's strategy to leverage its acquired IPs like those from Bethesda and Activision Blizzard.

Gamedeveloper.comNeutral

Analysts attempt to make sense of Xbox's latest exclusivity pivot

Xbox is undergoing another strategic shift regarding game exclusivity, moving from a multiplatform approach back towards select console exclusives. This pivot, occurring under new leadership, aims to re-establish reasons for consumers to invest in the Xbox ecosystem, balancing a console business with a platform-agnostic publishing strategy.

Gaming BoltPositive

PS6 Could Use AI Features Like Frame Generation to Offer The “Feel” Of 4K120 FPS – Rumor

Rumors suggest the PlayStation 6 may utilize AI-driven frame generation to achieve the visual experience of 4K 120 FPS while keeping costs down. Leaks indicate features like AI, ray tracing, and PlayStation Spectral Super Resolution will be key. Despite concerns over RAM prices, industry insiders believe Sony will stick to a 2027 launch, with AMD already testing PS6 chips.

PC GamerVery negative

The grim industry summer continues as EA lays off staff ahead of $55 billion sale to Saudi Arabia, likely to soothe the…

Electronic Arts is reportedly laying off an unknown number of staff ahead of its $55 billion sale to Saudi Arabia's Public Investment Fund, which will hold a 93.4% stake. These layoffs, affecting teams like recruitment and customer support, are occurring before the acquisition closes, likely due to EA's significant loan debt. This follows a trend of industry layoffs, including Microsoft's recent actions after acquiring Activision Blizzard, and raises concerns about sportswashing.

Games IndustryNegative

"This is going to be a niche device" – Analysts react to the $1,000+ Steam Machine price reveal

Industry analysts are reacting to Valve's Steam Machine pricing, which starts at $1,049, significantly higher than initially anticipated. This increase is attributed to global component shortages, particularly memory and storage, exacerbated by the generative AI boom. Experts believe this high price point positions the Steam Machine as a niche product and raises questions about the future pricing of upcoming consoles from Sony and Microsoft, with some predicting they will also exceed $1,000.

Shack NewsNeutral

Evening Reading - June 22, 2026

This edition of Shacknews Evening Reading covers various gaming news and features. It includes reviews for The Adventures of Elliot and UFC 6, a preview of Rhythm Heaven Groove, and updates on Sega's new titles, Steam Machine components, and a potential Sea of Thieves live-action movie. The article also touches on Final Fantasy 7 Remake director's desire for original projects and the possibility of custom Steam Machines with an updated SteamOS.

Gaming BoltPositive

Call of Duty is “Bigger Than The Marvel Cinematic Universe”, Claims Xbox CEO

Xbox CEO Asha Sharma and CCO Matt Booty discussed the immense success and cultural impact of Xbox's franchises in an interview with Entertainment Weekly. Sharma claimed Call of Duty is larger than the Marvel Cinematic Universe, while Booty detailed upcoming adaptations for Gears of War and the continued investment in Halo.

Nintendo EverythingNeutral

UK software sales chart for the week ending June 20, 2026 – The Adventures of Elliot debuts, Tomodachi Life back in the top 5

The latest UK software sales chart for the week ending June 20, 2026, shows The Adventures of Elliot: The Millennium Tales debuting at #6. Tomodachi Life: Living the Dream climbed to #3, while EA Sports FC 26 remained at #2. The chart includes sales data for numerous titles across various publishers.

PC GamerNegative

5 promising games recently cancelled by Microsoft

Microsoft has recently cancelled several promising game projects, including 'Odyssey,' 'Everwild,' 'Perfect Dark,' 'Contraband,' and 'Project Blackbird,' as part of a broader cost-cutting strategy under new CEO Asha Sharma. These cancellations have led to studio closures and significant layoffs, with former employees expressing disappointment over the loss of potentially exciting titles and the shift away from riskier, ambitious projects.

Massively OverpoweredNeutral

Betawatch: EverQuest Legends’ preorders, ArcheAge’s reboot

This week's Betawatch covers several MMORPGs, including EverQuest Legends opening preorders for its July 28th launch and ArcheAge receiving a reboot for Chinese players. The article also highlights ongoing beta tests and demos for games like Embers of the Uncrowned and RF Online Next, while noting delays for Outward 2 and providing updates on Guild Wars 3's business model.

PC GamerNegative

'Many people want to use VPNs for privacy—that is important—but we know that some children use them to get around restrictions': UK government considering VPN ban

The UK government is considering new restrictions on Virtual Private Networks (VPNs), potentially banning their use for individuals under 16 to prevent them from bypassing age verification checks on social media. While acknowledging the privacy benefits of VPNs for adults, the government is researching their use by children to circumvent online restrictions. Further statements on potential VPN regulations are expected in July.

Retro GamerVery positive

After playing Modern Warfare 4 I'm pretty certain that Call of Duty multiplayer is firing on all cylinders once…

Call of Duty: Modern Warfare 4 is a polished first-person shooter that significantly improves upon previous entries by dropping support for PlayStation 4 and Xbox One. Developed by Infinity Ward, the game features enhanced movement, weapon handling, and visual detail, with a focus on balanced firefights and refined TTK. The multiplayer experience includes new features like the Apex Attachment system and a redesigned Gunsmith, alongside a campaign and a returning DMZ mode, aiming to revitalize the franchise.

Metro UKNeutral

Games Inbox: Do you need to buy a PS5 Pro to play GTA 6?

A reader expresses concern about how Grand Theft Auto 6 will perform on a standard PlayStation 5, speculating that a PlayStation 5 Pro might be necessary. The article also touches on industry topics like Microsoft's acquisition of Activision Blizzard, Capcom's success, and the merits of game remakes versus new titles.

Gaming BoltVery negative

Xbox is Punishing its Studios For Following Previous Orders – Report

A report indicates that Xbox is punishing its studios for following previous directives, leading to significant layoffs and studio closures. This follows major investments like the Activision Blizzard acquisition and the push for Game Pass, with some studios being criticized for prioritizing the subscription service over individual game sales. The situation has created an environment of fear and uncertainty, impacting game development.

Gaming BoltNegative

Xbox’s Biggest Problems May Still Be Ahead

Xbox is facing significant internal challenges despite a recent showcase of upcoming games like Gears of War: E-Day. CEO Asha Sharma admitted to substantial financial losses and poor investment returns over the past five years, citing issues with funding franchises and inadequate infrastructure. Reports suggest impending layoffs and potential restructuring, including spinning off Xbox as a subsidiary or forming joint ventures, as Microsoft seeks to make its gaming division a sustainable business.

Retro GamerPositive

Treyarch confirms Call of Duty: Black Ops 1 and 2 are "being ported to PlayStation" and "will include…

Treyarch has confirmed that Call of Duty: Black Ops and Call of Duty: Black Ops II are being ported to PlayStation consoles by Iron Galaxy and will be released in July. These new ports will include the Campaign, Multiplayer, and Zombies modes. While originally released on PlayStation 3, PC, and Xbox 360, these titles have been inaccessible on modern platforms like PlayStation 5 and Xbox Series X/S, unlike their Xbox counterparts which are playable via backward compatibility.

Push SquareVery negative

'There Are Other Xbox Studios in Trouble': Ominous Reports as Microsoft 'Bloodbath' Looms

Journalist Jason Schreier reports that Xbox is facing significant layoffs and potential studio closures beyond Ninja Theory, Double Fine, and Compulsion Games. These "bloodbath" events are expected within the next two weeks, with negotiations underway for studio spin-offs or sales. The situation is attributed to financial pressures, including the costly Activision Blizzard acquisition and a failure to grow Game Pass significantly.

PC GamesNVery negative

Microsoft's games are bigger than Xbox. So just scrap Xbox.

This article argues that Microsoft should discontinue the Xbox as a hardware platform due to its financial unsustainability and focus instead on its game development studios. The author suggests spinning off the gaming division into an independent entity to maximize revenue from its vast portfolio of games like Call of Duty and Minecraft, decoupling them from expensive console hardware.

Retro GamerVery negative

Former PlayStation boss says Xbox shows a "basic misunderstanding" of the games industry amid leadership changes, mixed messaging, and reports of studio closures

Former PlayStation boss Shawn Layden believes Xbox's recent inconsistent actions, including shifts in publishing strategy and reports of studio closures like Ninja Theory, indicate a fundamental misunderstanding of the games industry. Despite denials from figures like Matthew Ball, these moves have fueled an identity crisis for Xbox, leading to confusion among players and raising concerns about the company's health.