MAMajor Nelson
Gears of War Launches Fifth Year of “Never Fight Alone” Suicide Prevention
Gears of War has launched its fifth annual "Never Fight Alone" campaign in partnership with Crisis Text Line and illustrator Luke Preece to support suicide prevention. The Coalition donates 1% of net revenue from its products to Crisis Text Line, which has supported over 16,000 conversations to date. New merchandise and an in-game bundle for Gears of War: E-Day will also contribute to the cause.