Mattel Digital Studios
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Barbie and Hot Wheels owner Mattel launches Mattel Game Studios
Toy maker Mattel has launched Mattel Game Studios, a new subsidiary of Mattel Digital Studios, to develop and publish titles based on its iconic brands like Barbie and Hot Wheels. The studio will oversee existing mobile games and publish new free-to-play titles, as well as original experiences on platforms like Roblox and Fortnite. This move follows Mattel's recent acquisition of mobile studio Mattel163.
Mattel Turns a Viral Meme into the Game MOTU Skeletor: Until Next Time!
Mattel Digital Studios has released a new mobile game titled MOTU Skeletor: Until Next Time!, inspired by a popular Skeletor meme. This endless runner allows players to control Skeletor, collecting coins and using powers while avoiding hazards and He-Man's allies. The game features seasonal content, unlockable characters from the Masters of the Universe franchise, and is available on the Google Play Store.
