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Allegra Jacchia

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X ends revenue sharing on September 8, replacing it with Original Content Rewards

X is replacing its revenue-sharing model with an Original Content Rewards program starting September 8th. To be eligible, creators need 500,000 impressions from verified users on their posts in the Home Timeline over the past 90 days, along with at least 500 verified followers. The new system aims to reward original content and penalize those who exploit the previous system.