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Xsolla rolls out publishing tools to keep players 'engaged' after the first purchase
Commerce company Xsolla has launched new tools for its publishing suite designed to help PC game studios enhance player engagement after initial purchases. These tools include a community hub for direct player interaction, a no-code template for live ops events, dedicated merchandising experiences, and a centralized notification system within the Xsolla Launcher. Xsolla president Chris Hewish stated the goal is to give studios their own channel to maintain player relationships and control their monetization schedules.
