Jim Sinegal

How do you put a price tag on a legacy like id Software's?

The article discusses the recent layoffs at id Software and contrasts Microsoft's handling of the studio's legacy with Costco's long-standing commitment to its $1.50 hot dog price. It questions Microsoft's stewardship of id Software's influential franchises like Doom and its proprietary id Tech engine, suggesting a lack of appreciation for their historical and creative value compared to their financial performance.