Martin Keely
Reporting and statements that mention Martin Keely.
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Epic throws shade at Steam, admits to vibe-coding the new Epic Games Launcher with AI "to be faster than the other guy"
Epic Games has developed a new version of its PC launcher using generative AI, aiming to make it faster than Valve's Steam platform. While acknowledging potential bugs, Epic is encouraging user feedback. This move is part of a broader company push towards an "AI first" development pipeline, which may also influence Unreal Engine.
"We vibe coded a new Epic Games Launcher" because "programming is hard", announce company we're somehow supposed to see as a serious Steam competitor
Epic Games has released a preview of a new version of its launcher, which it claims is faster and more responsive than Steam, using a concept termed "vibe coding" and an "AI-first" approach. The company's CEO, Tim Sweeney, has emphasized a push for "maximum AI acceleration." This new tech stack, rewritten from the ground up, aims to improve load times and system performance, though initial features are light.
Epic says its new 'vibe coded' Epic Games Store launcher is faster than Steam
Epic Games has released a new preview client for its Epic Games Store launcher, claiming it is significantly faster than Steam. The rebuild, which Epic refers to as 'vibe coded,' features a redesigned library and utilizes AI tools for development. Epic CEO Tim Sweeney is bullish on AI's potential to enhance game development across the company.
Epic Games hires former head of Blizzard's Battle.net
Martin Keely, formerly the senior vice president of Battle.net and technology services at Blizzard Entertainment, has joined Epic Games as VP/GM of the Epic Games Store and Epic Online Services. Keely expressed excitement about contributing to player and developer experiences and fostering an open gaming ecosystem. This move follows other leadership changes at Epic Games, including the departure of Steve Allison, who previously led the store organization.
Blizzard's former Battle.net lead is moving his expertise over to the Epic Games Store to 'elevate player,…
Epic Games has appointed Martin Keely as the new VP and General Manager of the Epic Games Store, replacing Steve Allison. Keely previously led Activision Blizzard's Battle.net launcher and is expected to improve the player, creator, and developer experience on the Epic Games Store. This move signals Epic's intent to compete more directly with Steam.
Epic Games just hired former Battle.net head, as studio gears up for "the era of Unreal Engine 6"
Epic Games has hired Martin Keely, former Senior Vice President of Technology and Services for Battle.net at Blizzard Entertainment, as the new Vice President/General Manager for the Epic Games Store and Epic Online services. CEO Tim Sweeney stated this move is part of Epic's preparation for the era of Unreal Engine 6 and the development of an open, interoperable gaming ecosystem across platforms and stores.
Epic taps Blizzard's Battle.net lead to fix the Epic Games Store as Steam dominates
Epic Games has appointed Martin Keely, formerly of Blizzard Entertainment's Battle.net, as the new VP and GM of the Epic Games Store. This move aims to improve the storefront's competitiveness against Valve's Steam. Keely expressed his excitement to enhance player and developer experiences within an open gaming ecosystem.
