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As Criterion rebrands on its 30th anniversary, are its beloved racing franchises like Burnout falling away in the rearview mirror?
Criterion is rebranding on its 30th anniversary, emphasizing its current role as a "Battlefield Studio" within Electronic Arts. While the studio's legacy includes beloved racing titles like Burnout Paradise, its primary focus is now on supporting the Battlefield franchise, including recent work on Battlefield 6. Despite industry challenges and past layoffs, Criterion aims to maintain its core values of "Dare, Deliver, and Delight," with discussions ongoing about the potential for future racing game development.
