Thomas Lehr

This mobile game has been made using AI for a year now – and no one noticed

InnoGames has been using AI to generate all content for its mobile game Sunrise Village for the past year without players noticing. This shift, driven by financial underperformance, reduced the development team from 25 to 2-4 people, allowing the game to remain profitable. While employees like senior lead artist Lémuel Wuibout express admiration for the tools and see efficiency gains, concerns about job security and the future of creative roles persist across the industry.