Advertising Standards
Ongoing coverage on Advertising Standards.
Latest coverage
Issues and Activism
Valve has removed a 4K 60FPS claim from a Steam page following negative reviews. The company's action addresses user concerns about the accuracy of marketing information presented on its platform.
UK's Advertising Standards Authority bans Call of Duty: Black Ops 7 commercial for "trivializing sexual violence"
The UK's Advertising Standards Authority (ASA) has banned a commercial for Call of Duty: Black Ops 7 for trivializing sexual violence. The advertisement depicted fake airport security staff engaging in inappropriate behavior, which the ASA deemed irresponsible despite Activision Blizzard's arguments about its parodic nature and 18-rating.
Call of Duty ad banned in the UK for trivializing sexual violence
The UK Advertising Standards Agency (ASA) has banned a live-action advertisement for Call of Duty: Black Ops 7, concluding that it trivialized sexual violence. The ad, which depicted airport security officers in a suggestive manner, received nine complaints. Activision Blizzard argued the ad was targeted at adults and intended as humor, but the ASA found it irresponsible and offensive, ordering it not to appear in its current form.
