Customer Loyalty Programs
Ongoing coverage on Customer Loyalty Programs.
Latest coverage
How Sony can soften the blow of a digital-only future - Reader's Feature
A reader suggests ways Sony Interactive Entertainment could mitigate the negative impact of a digital-only future for the PlayStation 5 and future consoles. The suggestions include cheaper game prices, more consistent pricing for older titles, a rewarding loyalty program, better refund policies similar to Steam, and a monthly payment option for new console hardware.
Arena Perps rolls out tiered fee cuts scaled to volume, loyalty and platform standing
The Arena is implementing tiered fee discounts on its perpetual futures trading platform, Arena Perps. These discounts are based on a user's trading volume, platform status, and customer loyalty, a departure from typical volume-only models. The Arena routes trades to Hyperliquid, earning revenue through a builder code that caps fees.
GameStop’s Rewards Program May Be Losing Its Best Feature – Report
GameStop is reportedly making significant changes to its Pro Membership rewards program, including the discontinuation of Pro Points for new members starting July 15 and for current members on August 15. This move, aimed at cutting costs, has led to dissatisfaction among some employees and customers. CEO Ryan Cohen was also mentioned in relation to his unsuccessful attempt to buy eBay.
