International Expansion
Ongoing coverage on International Expansion.
Latest coverage
Nex Playground announces $150m in new funding as hardware sales pass one million
Nex Team has secured $150 million in Series E funding, co-led by Baillie Gifford and BAI Capital, as sales of its Nex Playground active console surpass one million units. The company's subscriber base has grown sevenfold in 18 months to nearly one million. The new funding will support international expansion, inventory, and go-to-market initiatives, with former Niantic CFO Jeff Shouger and executive Bing Gordon joining the team.
Bushiroad Strengthens Global Expansion with Two New Overseas Group Companies and the Launch of the "Palworld OFFICIAL CARD GAME"; Overseas TCG Sales Ratio Projected to Exceed 50%
Bushiroad Inc. is expanding its global presence by establishing two new overseas group companies in Malaysia and China, aiming to increase its international Trading Card Game (TCG) sales ratio to over 50% by fiscal year 2027. The company is also launching the "Palworld OFFICIAL CARD GAME" simultaneously in Japanese, English, and Simplified Chinese, with initial global shipments projected to exceed 3.5 million packs.
Jagex: The RuneScape Company Expands RuneScape: Dragonwilds In Asia, Through Landmark Publishing Partnerships.
Jagex, the company behind RuneScape, has announced its first third-party regional publishing partnerships for RuneScape: Dragonwilds. Graph, a branch of Active Gaming Media, will publish the game in Japan, while H2 Interactive will handle South Korea and South East Asia. These partnerships are part of Jagex's RS25 strategy to expand the RuneScape universe globally with full localization support.
SM, JYP, YG, HYBE Siapkan Festival Kpop Besar bak Coachella
Four major South Korean entertainment agencies, SM Entertainment, JYP Entertainment, YG Entertainment, and HYBE, are collaborating to launch a global K-Pop music festival comparable to Coachella. The initiative, named Fanomenon, aims to expand K-Culture worldwide, with initial discussions involving government committees and potential business structures.
RuneScape developer to expand its IP to the Asia-Pacific region
Jagex, the developer behind the RuneScape series, has announced the expansion of RuneScape: Dragonwilds into the Asia-Pacific region, with localizations planned for Simplified Chinese, Japanese, and Korean this summer. CEO Jon Bellamy stated this move signifies a commitment to making RuneScape a truly global franchise. The announcement follows Jagex's recent $3 billion lifetime revenue milestone and previous localization efforts in Latin America.
