Merchandising
Ongoing coverage on Merchandising.
Latest coverage
Game Crossovers and Collaborations
The final trailer for the Super Mario Galaxy Movie has been released. Additionally, Lego has unveiled a new Luigi and Mach 8 Kart set in celebration of Mario Day.
JAKKS Pacific X Sonic the Hedgehog 4 Agreement Revealed
JAKKS Pacific and Disguise have entered a multi-year partnership with SEGA for Sonic the Hedgehog 4, which is set to release on March 19, 2027. The collaboration will involve the design, development, and manufacturing of various merchandise, including action figures, plush toys, playsets, costumes, and accessories, all slated for release in early 2027. Both companies expressed excitement about continuing their successful collaboration to bring new Sonic-themed products to fans.
Ever wondered what Mario smells like? Old Spice has the answer
Old Spice has launched a new collection of products inspired by The Super Mario Bros. Movie, featuring five distinct scents and character-themed packaging. The range includes deodorant, body spray, shampoo, conditioner, and body lotion, with prices starting at $7.97. The collection is available now at US retailers.
JAKKS Pacific announces agreement with SEGA for Sonic the Hedgehog 4 movie
JAKKS Pacific and its costume division Disguise have announced a multi-year partnership with SEGA for merchandise related to the upcoming film Sonic the Hedgehog 4, set to release in March 2027. The collaboration will produce a range of products including action figures, plush toys, playsets, and costumes, all expected to launch in early 2027.
Lush Cosmetics Line Around The Super Mario Galaxy Movie Launching March 10
Lush Cosmetics is launching a limited-edition collection inspired by the upcoming The Super Mario Bros. Movie on March 10. The line includes bath bombs, shower gels, and other body care products featuring characters like Yoshi and Princess Peach. The collaboration aims to bring joy and self-care themes aligned with the movie's imaginative spirit.
POPMART and Sanrio Team Up for a LABUBU x Hello Kitty Collection
Pop Mart has announced a collaboration with Sanrio, featuring their popular LABUBU character alongside Sanrio icons like Hello Kitty. The collection will include blind-box vinyl pendants inspired by characters such as My Melody and Kuromi, as well as a standalone Hello Kitty LABUBU plush doll. This partnership aims to blend the appeal of both brands for collectors and fans.
Super Mario Galaxy Tickets Are Going On Sale Soon
Tickets for The Super Mario Galaxy Movie will go on sale March 9, coinciding with a Nintendo Direct presentation featuring the final trailer and messages from Shigeru Miyamoto and Illumination's Chris Meledandri. Promotional tie-ins include a new Dippin' Dots flavor and a Yoshi popcorn bucket. The film, starring Chris Pratt and Anya Taylor-Joy, arrives in theaters April 1, with Nintendo also planning a live-action The Legend of Zelda movie for 2027.
Dippin' Dots Launches Mario-Themed "Galaxy Pop" Mystery Flavor
Dippin' Dots has launched a limited-time "Galaxy Pop" mystery flavor ice cream and movie-themed collectibles to celebrate Mario Day and the upcoming "The Super Mario Galaxy Movie." The special flavor will be available until April 30, with collectible cups and spoons featuring movie-inspired designs offered on March 10 at participating locations.
