Retail Events

IKEA announces collaboration with Pokémon Pokopia

IKEA Japan has announced a collaboration with the recently released Nintendo Switch 2 game, Pokémon Pokopia, as part of IKEA Japan's 20th anniversary. The partnership includes an in-game "IKEA Island" featuring rooms inspired by Pikachu and Snorlax, which will also be recreated in real-life IKEA showrooms in Japan. Additionally, there will be in-store events and lotteries for IKEA Family members.