User Retention
Ongoing coverage on User Retention.
Latest coverage
Xbox puts former Reddit and Facebook exec in charge of Minecraft studio Mojang
Xbox has appointed Maria Angelidou-Smith, formerly of Meta and Reddit, as the new CEO of Mojang Studios, the developer behind Minecraft. This change occurs amidst broader restructuring within Xbox and raises concerns about a potential shift towards user retention and monetization strategies over community focus.
Facebook is cloning TikTok, Craigslist and Reddit to keep users from walking out [2026]
Meta is reportedly cloning features from TikTok, Craigslist, and Reddit to combat a significant user loss, with Facebook alone seeing 20 million users depart in early 2026. The company plans to introduce a full-screen video feed similar to TikTok and has launched "Seller" and "Forum" apps mimicking Craigslist and Reddit functionalities, respectively. This strategy follows Meta's previous attempt to counter TikTok with Instagram Reels.
