The article highlights the creation of Super Mario Galaxy-themed donuts, showcasing a delicious example of game-themed merchandise. This highlights the trend of crossovers and collaborations between video games and other forms of media.
The gaming landscape is buzzing with numerous collaborations, from in-game events like The Division 2 and Dead by Daylight to character inclusions in Fortnite and WWE 2K26. Franchises are also expanding into new media, with a Persona Netflix series reportedly in development and Fallout's second season filming. Merchandising and cross-media promotions continue, seen in LEGO Batman skins and Elden Ring plushies, reflecting a broad trend of IP integration.