Take-Two Defends GTA 6’s $80 Price, Calls It “Phenomenal Value”
Take-Two Interactive CEO Strauss Zelnick defended the $80 price point for Grand Theft Auto 6, calling it "phenomenal value" for consumers. He stated that the company aims to overdeliver on the experience relative to the cost, noting that the real cost of AAA games has decreased over time when adjusted for inflation. Grand Theft Auto 6 is set to launch on November 19 for PlayStation 5 and Xbox Series X.
Gamespot
- Entities
- Pricing
- Strauss Zelnick
- Take-Two Interactive
- Value Proposition
- Grand Theft Auto 6
- PlayStation 5
- Xbox Series X
- Rockstar Games
Original source
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