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Take-Two Says All Entertainment Properties Need Pre-Release Marketing, as the Wait for GTA 6 Trailer 3 Goes On

Take-Two Interactive CEO Strauss Zelnick stated that all entertainment properties require pre-release marketing, even highly anticipated titles like Grand Theft Auto 6. The discussion arises as fans continue to await a third trailer for the game, questioning its necessity for success.

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GTA 6 Pre-Orders Live, PS5 Dominates Sales Amidst Pricing Details

Grand Theft Auto 6 pre-orders are now available for PlayStation 5 and Xbox Series X/S, with a confirmed $80 price for the Standard Edition. PlayStation 5 pre-orders are reportedly outselling Xbox by a significant margin, with Sony heavily promoting the title. Details on the Ultimate Edition and regional pricing variations have also been revealed, alongside console bundle offers.

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