Nex Playground Expands Globally After Selling One Million Units
Nex Playground has secured over $150 million in new funding to fuel its international expansion. Hardware sales have now surpassed one million units, with a strong subscriber base. The active play console is now available for pre-order in the UK and Ireland.
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Nex Playground maker secures over $150 million to expand globally
Nex, the company behind the controller-free Nex Playground console, has secured over $150 million in financing to support its global expansion. The active play system has sold over 1 million units and is targeting Europe and Asia. The company also appointed Jeff Shouger as its new CFO.
"Every major publisher has approached us to review their old Kinect and Wii catalogue" - Nex Playground is spoilt for choice as its international rollout continues
Nex Playground, a family-friendly micro-console, is expanding globally, with Germany being its next major market. The company has sold over a million units and is seeing strong subscription attach rates. Nex Team is actively reviewing older Kinect and Wii titles for potential revival on its platform, alongside new partnerships with Sega and Bandai Namco for Pac-Man and Sonic Forces: Rival Rush.
Nex Playground announces $150m in new funding as hardware sales pass one million
Nex Team has secured $150 million in Series E funding, co-led by Baillie Gifford and BAI Capital, as sales of its Nex Playground active console surpass one million units. The company's subscriber base has grown sevenfold in 18 months to nearly one million. The new funding will support international expansion, inventory, and go-to-market initiatives, with former Niantic CFO Jeff Shouger and executive Bing Gordon joining the team.
The Best (And Most Affordable) Family Gaming Console Is Now Even Cheaper
The Nex Playground, a family-friendly motion-controlled gaming console, is currently on sale during Amazon Prime Day. The console features games based on popular children's franchises like Bluey and Sesame Street, alongside universal titles. It requires a subscription service, with options for three months or one year, and is highlighted for its safety and encouragement of physical activity.
'Our ambitions are as big as the Wii:' How the Nex Playground is targeting the global market
Nex Playground, a motion-controlled console targeting families, is expanding globally after outselling Xbox in the US during the 2025 holiday season. The company aims to achieve the popularity of the Nintendo Wii, with plans to launch in the UK and Ireland before entering other key markets. Nex Playground has sold approximately 1 million units in the US, with a strong attach rate for its subscription service, indicating a focus on curated, high-quality games over hardware updates.
Nex Playground available for pre-order in UK and Ireland at £269
The Nex Playground, an AI-powered active play system, is now available for pre-order in the UK and Ireland for £269. The console includes five starter games, with access to over 60 additional titles via subscription passes. Nex Team president Tom Kang highlighted the console's focus on trust, safety, and active play for families, aiming to provide a solution for parental concerns about screen time.