Sonic the Hedgehog 35th Anniversary Celebrations Continue with New Content
SEGA is rolling out a variety of celebrations for Sonic's 35th anniversary. More surprises are planned across games, music, events, and merchandise. Fans can anticipate further announcements and a special anniversary livestream.
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Sonic boss Takashi Iizuka says some "surprises will need to remain secret for a little longer," but there's more to come to celebrate the blue blur's 35th anniversary
Takashi Iizuka, head of Sonic Team at Sega, has stated that more surprises are planned to celebrate the 35th anniversary of Sonic the Hedgehog. While specific details remain secret, Iizuka indicated that the celebrations will encompass games, music, events, collaborations, and merchandise, aiming to appeal to fans across all eras of the franchise. This follows the release of Sonic Frontiers and the more recent Sonic Superstars.
SEGA Celebrates 35 Years of Sonic the Hedgehog with Birthday Livestream Extravaganza
SEGA celebrated the 35th anniversary of Sonic the Hedgehog with a special livestream event. The celebration included the surprise release of Sonic Frontiers - Definitive Edition on Nintendo Switch 2, updates for Sonic Racing: CrossWorlds, new gameplay for SONIC PICO PARK, and announcements for Sonic Forces on Nex Playground and mobile. Additionally, a Sonic the Hedgehog franchise sale on Steam and an expanded Sonic Live in Concert tour were revealed.
Sonic the Hedgehog 35th birthday live stream set for June 23
SEGA will host a 35th birthday live stream for Sonic the Hedgehog on June 23, featuring gameplay, music, and activities. The event will be broadcast on YouTube and Twitch and will also serve as a charity fundraiser for St. Jude Children’s Research Hospital.
SEGA will host an official session at Cannes Lions for Sonic’s 35th anniversary
SEGA will host a special session at the Cannes Lions International Festival of Creativity 2026 to discuss the evolution of the Sonic the Hedgehog franchise as part of its 35th anniversary campaign. The session will feature Shuji Utsumi and Takashi Iizuka.
Original Sonic designer shows off his design for Sonic’s 35th anniversary
Original Sonic the Hedgehog designer Naoto Ohshima has shared a design he created for SEGA to celebrate the franchise's 35th anniversary. The artwork features Sonic in various classic poses. Ohshima also previously revealed details about Michael Jackson's potential involvement in the music for Sonic 3 and discussed the origins of Sonic's design at GDC 2018.
"There's Exciting Stuff Coming" - Sonic's Voice Actor Teases 35th Anniversary Celebrations
Sonic the Hedgehog's voice actor, Roger Craig Smith, teased exciting announcements for the character's 35th anniversary, hinting at a massive event in Los Angeles. Sega is planning various celebrations, including partnerships and collectibles, with fans anticipating potential reveals for games like Sonic Frontiers.
