A practical guide to indie comms: How studios can build visibility without burning out
This guide offers practical advice for indie game studios on building visibility without burnout, focusing on clarity, consistency, and connection in communications. It outlines a "tiers" framework for prioritizing comms efforts, emphasizing a sustainable approach to marketing that aligns with game development.
- Entities
- Topic: Game Marketing
- Topic: Public Relations
- Topic: Indie Development
- Company: Square Enix
- Person: Rebecca Attard-Phillips
- Company: Splash Damage
- Company: Creative Assembly
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