PC Gamer
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'A wild testament to the obscene bloat and waste of GenAI': Google's electricity consumption is…
Data analyst Kentan Joshi's analysis of Google's environmental report reveals a significant surge in the company's electricity consumption, jumping from 31 TWh in 2024 to 43 TWh in 2025. This exponential growth is attributed to the increasing demands of Generative AI infrastructure, leading to a nearly 50% increase in greenhouse gas emissions over the last five years, despite renewable energy procurement efforts. Joshi criticizes Google's AI buildout strategy, suggesting it may be accelerating faster than the grid can decarbonize and questioning the overall worth of such expansion given planetary limits.
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