Devs are "leaking effectively free" games with a common pricing mistake, Steam expert warns, which is why EA "generates no revenue whatsoever" with some sales
An industry expert warns that many game developers are losing significant sales and revenue due to incorrect regional pricing strategies on platforms like Steam and Nintendo Switch. This common mistake, where prices are automatically converted from a base currency, can lead to games being effectively given away in certain markets, with EA cited as a publisher experiencing minimal returns in large regions due to this issue.
- Entities
- Topic: Regional Pricing
- Platform: Nintendo Switch
- Company: EA
- Topic: Pricing Strategy
- Topic: Game Sales
- Company: Xbox
- Platform: PC
- Platform: Steam
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