Electronic Arts launches EA Advertising for ads in games
Electronic Arts has launched EA Advertising, a new platform designed to integrate advertisements into its video games. This initiative will allow advertisers to place their products within popular franchises such as Madden NFL, EA Sports FC, and The Sims, aiming to enhance the player experience without disruption.
- Entities
- Company: Electronic Arts
- Game: EA Sports FC 24
- Game: Madden NFL
- Game: The Sims
- Topic: In-Game Advertising
- Topic: Advertising Platform
This article was reported and published by shacknews.com. feed.gg links to it as part of a story cluster — full text, images and rights remain with the publisher.