Epic Explains Its Blend Of Blockbusters And Smaller Games For Weekly Freebies
The Epic Games Store utilizes a mix of blockbuster titles and smaller indie games for its weekly free giveaways, aiming to highlight overlooked games and help studios gain visibility. Participating titles have seen significant increases in player counts on other platforms, and the program has a 16% conversion rate for players who claim a free game and then make a purchase. Epic is also planning to offer free themed cosmetics for Fortnite based on popular games.
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