Even GTA 6's price needs to feel "reasonable", says Take-Two boss: hiking past $70 to match inflation "doesn’t make a whole lot of sense"
Take-Two Interactive CEO Strauss Zelnick stated that Grand Theft Auto 6's price should feel reasonable to consumers, pushing back against the idea of simply matching inflation. He emphasized delivering value and ensuring the price feels fair for the experience. The discussion around GTA 6's pricing is significant as it could set a precedent for future game releases.
Rock Paper Shotgun
- Entities
- Inflation
- Game Pricing
- EA
- Strauss Zelnick
- Take-Two Interactive
- Grand Theft Auto 6
- Mario Kart World
- Rockstar Games
- Baldur's Gate 3
Original source
This article was reported and published by Rock Paper Shotgun. feed.gg links to it as part of a story cluster — full text, images and rights remain with the publisher.