Fans of ads will enjoy Microsoft’s new patent for in-game advertisements
Microsoft has patented a new 'context-aware system' for delivering in-game advertisements across PC and consoles. This system aims to integrate ads at natural stopping points, offering players 'ad credits' to delay interruptions. While the patent doesn't confirm specific product plans, it suggests Microsoft is exploring ad-supported models, potentially impacting both free-to-play and paid games.
- Entities
- Company: Microsoft
- Topic: In-Game Advertising
- Game: Dragon's Dogma 2
- Topic: Microtransactions
- Platform: Xbox Series X
- Platform: PC
- Topic: Cloud Gaming
This article was reported and published by checkpointgaming.net. feed.gg links to it as part of a story cluster — full text, images and rights remain with the publisher.