Graveyard Keeper's mammoth success proves that giving games away for free on Steam works
Publisher tinyBuild found significant success by offering the original Graveyard Keeper for free on Steam during a promotional weekend, coinciding with the reveal of Graveyard Keeper 2. This strategy led to a new all-time peak player count of over 46,000 concurrent players and generated substantial revenue through DLC sales, demonstrating the viability of free-to-play models for driving engagement and future sales.
PC GamesN
Original source
This article was reported and published by PC GamesN. feed.gg links to it as part of a story cluster — full text, images and rights remain with the publisher.