I hate having to prove my brand loyalty just for the chance to buy hardware at full price
The author expresses frustration with anti-scalper measures implemented by companies like Sony and Valve, which require brand loyalty or purchase history to buy hardware. These systems, while intended to deter scalpers, create a 'dystopian brand loyalty test' and limit access for consumers without deep pockets or extensive gaming history.
- Entities
- Platform: Steam Deck
- Company: Sony
- Company: Valve
- Topic: Customer Loyalty
- Company: Zotac
- Topic: Hardware Availability
- Platform: PlayStation 5
- Topic: Scalping
- Company: NVIDIA
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