"In a sense, we're kind of victims of ourselves" says Crimson Desert's chief marketer, who reckons it plunged over the announcement Kliff too early

Pearl Abyss marketing director Will Powers admits that Crimson Desert was announced too early, leading to confusion about the game's identity. He explained that the game has evolved significantly since its initial reveal six and a half years ago, becoming an amalgamation of its original concept and subsequent development, including the creation of a new engine. Powers believes this early announcement created an "air of mystique" but acknowledges it was a consequence of the team's own actions.

• Entities
• Company: Pearl Abyss
• Game: Crimson Desert
• Game: The Legend of Zelda: Tears of the Kingdom
• Topic: Marketing
• Game: Dragon's Dogma 2
• Person: Will Powers
• Topic: Action RPG
• Topic: Game Development
• Game: Black Desert
• Game: Assassin's Creed III