Microsoft Gaming Is Dead, Xbox Gaming Is Back Says New Report
Xbox's new CEO Asha Sharma is reportedly shifting the company's branding back to 'Xbox Gaming' from 'Microsoft Gaming'. This change coincides with a reduction in Game Pass prices, though Call of Duty will no longer be available on the service day one. The move aims to re-establish Xbox's core identity.
- Entities
- Company: Microsoft
- Company: Activision Blizzard
- Company: Xbox
- Topic: Subscription Services
- Company: Microsoft Gaming
- Person: Asha Sharma
- Topic: Branding
- Person: Phil Spencer
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