New Xbox CEO reportedly acknowledges Game Pass has become too expensive
New Microsoft Gaming CEO Asha Sharma has reportedly acknowledged that Xbox Game Pass has become too expensive for players. In a memo to employees, Sharma stated the need for a better "value equation" and a more flexible system for the subscription service in the long term. This comes amid recent price hikes for Game Pass Ultimate and discussions about its affordability in the current economic climate.
- Entities
- Company: Microsoft
- Topic: Pricing
- Company: Xbox
- Topic: Subscription Services
- Person: Asha Sharma
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