Niko Partners: Chinese games market surpasses $50bn for the first time in 2025
China's video game market surpassed $50 billion in 2025 and is projected to reach $59.8 billion by 2030, according to Niko Partners. The growth is attributed to strong performance from new and existing titles, with mini-games being a significant segment. The report also notes the increasing use of AI and methods to bypass internet censorship.
- Entities
- Topic: Internet Censorship
- Topic: Video Game Market
- Company: Niko Partners
- Topic: Minigames
- Topic: Generative AI
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