PlayStation sees AI as a 'powerful tool,' teams including Naughty Dog, San Diego Studio already using it
Sony Interactive Entertainment, including teams like Naughty Dog and San Diego Studio, is embracing artificial intelligence as a powerful tool to enhance game development and player experiences. AI is being used to automate workflows, accelerate development cycles, and improve areas such as quality assurance, 3D modeling, and animation, with tools like 'Mockingbird' already in use. While PlayStation sees significant benefits, the broader game development community expresses growing concern over AI's impact.
- Entities
- Company: Naughty Dog
- Topic: Artificial Intelligence
- Game: Horizon Zero Dawn Remastered
- Company: Sony Interactive Entertainment
- Company: San Diego Studio
- Topic: Video Game Industry
- Platform: PlayStation 5
- Game: Gran Turismo 5
- Topic: Game Development
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