Xbox CEO outlines strategy to prioritise cost-efficiency and exclusive titles over premium hardware
Xbox CEO Asha Sharma stated that the company will prioritize cost-efficiency and new business models over developing the most premium hardware. She believes consumers are unwilling to spend thousands on consoles and that focusing on distribution and experiences outside of hardware is key. Xbox is also reintroducing exclusive titles like Gears of War: E-Day and Clockwork Revolution to strengthen its platform.
- Entities
- Topic: Exclusive Titles
- Person: Matthew Ball
- Company: Xbox
- Topic: Hardware Costs
- Game: Clockwork Revolution
- Topic: Business Models
- Person: Asha Sharma
- Topic: Game Pass
- Game: Gears of War: E-Day
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